Franchisee Biz: Truth Behind the Headlines.

In today’s franchise landscape, misinformation can spread fast and distort the truth. Franchisee Biz is a resource built for clarity. We provide verified facts, context behind the headlines, and documentation to help franchisees, industry stakeholders, and the public make informed judgments on franchise legal news. Whether you’re a current owner, a prospective investor, or simply seeking the truth behind the noise, you’ll find it here.

Case Study

CASE STUDY:

Coordinated Legal Assault on a Legacy Brand

As the nation’s largest barbecue franchise, Dickey’s Barbecue Pit has built its reputation over 80 years on a system rooted in operational excellence, rigorous training, and franchisee support. But that legacy is now under attack. Discussed widely in franchise legal news, this assault involves a small group of former franchisees—most of whom failed to follow Dickey’s proven model—who have aligned with the Florida-based law firm Zarco Einhorn Salkowski, P.A. in what court filings describe as a calculated campaign to damage the company’s reputation and force it into financial distress.

This coordinated effort involves duplicative lawsuits, negative media placements, and what one motion to disqualify calls “witness tampering”—with allegations that the firm attempted to coerce testimony through improper communications with a represented former executive. The legal filings argue that this isn’t just litigation—it’s a broader strategy of disruption in franchise legal news.

While these individuals position themselves as victims, the facts suggest otherwise. The overwhelming majority of Dickey’s owner-operators continue to run profitable restaurants by following the system. This case study explores the motivations behind the legal offensive, the ethics questions it raises, and how Dickey’s is working to protect its brand, its franchisees, and the truth.

Get the Facts About the FRanchise Litigation Targeting Dickey’s

In today’s environment of sensational headlines and opportunistic legal maneuvers, Franchisee Biz knows it’s more important than ever to separate noise from reality. Below, we break down the most common claims being pushed by a small group of failed franchisees and their lawyers against Dickey’s BBQ —and lay out the real facts that tell a very different story.

Motion to Disqualify

On June 3, 2025, a motion was filed to disqualify the Zarco law firm from the G Six v. Mullett case, citing serious ethical violations including witness tampering, intentional misinformation, and misconduct intended to coerce testimony. This development adds another layer to the ongoing franchise legal news saga.

Read the full motion

False Claims vs. Facts

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FAQs

Evidence Library

April 11, 2025 call between Christopher Bruno and Stephen Mullett:

“I know you’re in a lot of hot water yourself.”

Dickey’s Evidence Library

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